Stampli cuts launch hours by 68% tapping ChatGPT Work
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With a fixed deadline and design resources committed elsewhere, Stampli used Codex and ChatGPT Work to compress weeks of launch production into days.
Key facts
- Across the defined Deep Finance go-to-market and content production workflow, the Stampli team estimates the launch would have taken about 243 modeled active role-hours without Codex
- Deep Finance moved from an initial prototype demo to a public GTM launch and first shipped product in about six weeks
- The Deep Finance launch showed Stampli what a more connected, AI-supported product cycle could look like
- Its Deep Finance™ product transforms the data moving through Stampli’s procure-to-pay platform into executive spend intelligence for CFOs, VPs, and other business leaders
Summary
Stampli is an intelligent procure-to-pay platform that connects procurement, accounts payable, vendor management, payments, and employee spend. Stampli’s marketing team used Codex to connect product context, meeting notes, decisions, and messaging guidelines into a shared system. That launch is the clearest example of a pattern that runs through Stampli’s product marketing team every day: using ChatGPT Work and Codex together to keep product knowledge current, surface business insights, and move ideas to market faster. Deep Finance moved from an initial prototype demo to a public GTM launch and first shipped product in about six weeks.