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How frontier enterprises are building an AI advantage

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B2B Signals shows how the AI advantage is beginning to compound for firms using AI more deeply, more broadly, and in more delegated workflows.

Key facts

Summary

Frontier firms—those at the 95th percentile of usage—now use 3.5x as much intelligence per worker as typical firms, up from 2x a year ago. The gap is about depth, not activity: Message volume explains only 36% of the frontier advantage; most of the gap comes from richer, more complex AI use. Agentic workflows are becoming a frontier marker: The largest advantage shows up in advanced tools, with frontier firms sending 16x as many Codex messages per worker as typical firms. Organizations can move toward the frontier: Leading firms measure depth, build governance for production use, invest in enablement, scale what works, and move from chat-based assistance to delegated work with agents.

Read full article at OpenAI →