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Russian model goes viral for striking resemblance to Erling Haaland
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MOSCOW, Russia — 10 July 2026, A 24-year-old Russian model has gone viral after social media users pointed out her uncanny resemblance to Norwegian football star Erling Haaland, with many fans joking that the pair look like twins after her mother shared a clip of her recreating his goal celebration.
Key facts
- Anastasia Kostromitina, a model from Moscow, Russia, attracted global attention after her mother, Mariya, posted a humorous video on Instagram showing her daughter recreating Haaland’s signature poses and gestures.
- The timing of the post proved ideal as the video was uploaded just 24 hours after Haaland scored twice against Brazil, when the Norwegian striker was already dominating football headlines
- The clip quickly spread across social media and turned into viral content in no time, amassing more than 107 million views and 76,700 comments, while imitation videos have further fuelled the trend, generating a collective view count of
- What excited viewers was the similarity between the pair, including their blonde hair, blue-grey eyes, angular facial features and distinctive gaze
Summary
Anastasia Kostromitina, a model from Moscow, Russia, attracted global attention after her mother, Mariya, posted a humorous video on Instagram showing her daughter recreating Haaland’s signature poses and gestures.
The timing of the post proved ideal as the video was uploaded just 24 hours after Haaland scored twice against Brazil, when the Norwegian striker was already dominating football headlines. The clip quickly spread across social media and turned into viral content in no time, amassing more than 107 million views and 76,700 comments, while imitation videos have further fuelled the trend, generating a collective view count of tens of millions within a single day.