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Pokémon card resellers have turned collecting into an online blood sport
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The franchise’s renewed popularity with resellers is being driven by a culture fixated on hustling.
Key facts
- Earlier this month, Pokémon card content creator Natalie Roush posted a video to her YouTube and Instagram pages that enraged the larger collection community
- The franchise’s renewed popularity with resellers is being driven by a culture fixated on hustling
- The Roush situation was a high-profile example of the way Pokémon card collecting culture has been upended by the influencer economy and people trying to profit off the hobby
- Though Roush has been relatively quiet in the days since the blowup, Pokémon collectors have been up in arms over a different, but much related, problem
Summary
Earlier this month, Pokémon card content creator Natalie Roush posted a video to her YouTube and Instagram pages that enraged the larger collection community. The Roush situation was a high-profile example of the way Pokémon card collecting culture has been upended by the influencer economy and people trying to profit off the hobby. When the Pokémon Trading Card Game ’s long-awaited 30th Celebration set finally released last week, collectors across the country lined up outside of stores in hopes of getting their hands on some shiny pieces of cardboard. Leaks reveal a new Apple HomePod mini, iPad mini, and Apple TV 4K. Can Apple Home’s AI camera features outsmart Amazon’s and Google’s?