Universal Music is launching an AI music service with ElevenLabs
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UMG’s AI music platform will let users create remixes, mashups, and new takes on tracks.
Key facts
- This week, Suno released its first AI music model trained on licensed songs from Warner Music Group, BMG, and music industry partners
- ”By combining UMG’s global community and rights management expertise, with their AI models and products, they'll enable artists and songwriters to create powerful new experiences for their fans
- UMG’s AI music platform will let users create remixes, mashups, and new takes on tracks
- Artists can choose whether to participate in UMG and ElevenLabs’ upcoming platform, which marks yet another AI deal for the record label
Summary
Universal Music Group is launching a new AI-powered platform that will allow users to draw from its catalog of licensed music to create song remixes, mashups, and new takes on tracks, according to an announcement on Thursday. Artists can choose whether to participate in UMG and ElevenLabs’ upcoming platform, which marks yet another AI deal for the record label. UMG and ElevenLabs’ partnership will also include the “development of additional products and fan experiences in the months and years to come,” though the press release doesn’t include other details about what this might entail. AI music is flooding streaming services, but who wants it?