AI Agent · OpenAI · India · Codex · United Arab Emirates · OpenAI
How Cars24 scales conversations and assembles faster with OpenAI
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★ Tier-1 Source
Cars24 uses OpenAI-powered agents to handle 1M+ monthly conversation minutes, recover 12% of lost leads, and bring AI workflows to teams.
Key facts
- Internally, Cars24 has deployed ChatGPT Enterprise and Codex to about 600 employees across its central organization, with 85% to 90% daily active usage
- Cars24 uses OpenAI-powered agents to handle 1M+ monthly conversation minutes, recover 12% of lost leads, and bring AI workflows to teams
- Using OpenAI APIs, Cars24 built AI-powered voice and chat agents that support customers across that journey
- When a buyer calls Cars24, an AI agent asks about their budget, family size, commute needs, and preferred car type
Summary
Cars24 operates one of the world’s largest AI native automotive ecosystems for buying and selling cars in India, with additional operations in the UAE and Australia. Unlike traditional e-commerce, car buying and selling in India rarely happens in a single session. To address this, Cars24 used OpenAI’s technology to build voice and chat agents for buying, selling, financing, follow-up, and support. Cars24 began with one of the most constrained parts of the business: the middle and bottom of the sales funnel, where conversation drives conversion.