Anthropic · Claude · Google · TechCrunch AI
Anthropic’s new Claude capability is quietly selling you on AI
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At a time when AI backlash and data center protests are making headlines, Anthropic’s Claude is rolling out a new feature that subtly makes the case for why you should keep using it.
Key facts
- In 2012, Google promoted a new utility called Gmail Meter, which number-crunched your email inbox, showing you traffic patterns, pie charts of email categories, how much data is in your inbox versus
- On Thursday, the company introduced “Reflect,” a built-in dashboard that lets you track and visualize how you use Claude and your broader AI habits
- But Reflect’s larger purpose is about shaping how users think about AI itself
- This Claude Reflect feature is available in beta for Free, Pro, and Max users who have memory turned
Summary
On Thursday, the company introduced “Reflect,” a built-in dashboard that lets you track and visualize how you use Claude and your broader AI habits. But Reflect’s larger purpose is about shaping how users think about AI itself. While Claude Reflect doesn’t go so far as to quantify how much time you’ve saved on manual tasks by switching your workflows to AI, there’s something about having all the work Claude helped with laid out in front of you that will likely make you see Claude as a tool you’ve come to rely on, and one much a part of your everyday life.