Microsoft · Google · YouTube · TikTok · The Verge
Google Search lets creators know more about their reach
Compiled by KHAO Editorial — aggregated from 1 source + 3 references discovered via search. See llms.txt for citation guidance.
◎ Multiple-sources
A new feature will let creators and publishers see what search terms take people to their social platforms.
Key facts
- A new feature will let creators and publishers see what search terms take people to their social platforms
- The new feature continues Google’s push to make Search more of a hub for everything creators and publishers do online
- In June, Google started letting big creators and publishers claim dedicated profiles in Search that can feature links to other platforms and pin videos from TikTok and Instagram
- Content creators and publishers use many channels beyond their own websites to reach their audiences,” Google says
Summary
Google is going to give content creators and website owners a better idea of how people find their social media profiles and YouTube content through Search. The new feature continues Google’s push to make Search more of a hub for everything creators and publishers do online. “Content creators and publishers use many channels beyond their own websites to reach their audiences,” Google says. The new platform properties feature is rolling out “gradually over the coming weeks.”