Microsoft · Apple · Google · Gemini · Engadget
The Morning After: Prices rocket up on Xboxes, MacBooks, iPads and more
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As they were warned, that pesky AI boom and the resulting demand for memory-hungry data centers are hitting consumer tech.
Key facts
- So far, there are no changes to iPhone prices, but the Apple TV 4K is now $199, up from $129, and the HomePod is $50 more expensive at $349
- Microsoft also announced its new Surface laptops cost between $500 and $600 more than the models they're meant to replace
- Building on the "nanosheet" architecture IBM used in 2021 to create a 2nm chip, the company says its new "nanostack" design allowed it to go even further, producing a functioning 7-angstrom (0.7nm)
- The increase scales with the machine's power, with the M3 Ultra Mac Studio going up by $1,300
Summary
Microsoft and Apple were the bringers of ill tidings and price rises. Microsoft also announced its new Surface laptops cost between $500 and $600 more than the models they're meant to replace. Then there's Apple, which has claimed it absorbed the costs of rising memory prices in recent years, but that's no longer the case. So far, there are no changes to iPhone prices, but the Apple TV 4K is now $199, up from $129, and the HomePod is $50 more expensive at $349.