Google · Apple · TechCrunch AI
Apple plays catch-up at WWDC
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Apple’s Worldwide Developer Conference on Monday started off with an apology of sorts.
Key facts
- In a subtle acknowledgment that people are holding onto their phones longer these days, Apple said it extended performance improvements to all models back to iPhone 11, a phone released in 2019
- Image Playground, Apple’s AI image generation app, appears to have finally crossed the threshold from novelty to useful
- Apple’s Worldwide Developer Conference on Monday started off with an apology of sorts
- While visually impressive, Liquid Glass’s glass-like aesthetic made certain on-screen elements harder to see
Summary
For the past two years, Apple has been racing to catch up in AI while frustrations with its core software quietly added up: a design overhaul users hated, a search function that barely worked, a file-sharing feature that routinely failed, and a Health app that didn’t focus enough on half its user base. “Instead of introducing a host of new features, we’re also taking the features you already rely on and making them even better, because we believe the best operating systems aren’t built on big breakthroughs, they’re built on sweating the details,” Federighi said. While visually impressive, Liquid Glass’s glass-like aesthetic made certain on-screen elements harder to see. The company approached the moment carefully, saying it “appreciates” the user feedback it received over Liquid Glass over the past year.