Meta made its own AI-generated clickbait news feed
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Compiled by KHAO Editorial
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Meta said it would pull the feature after The Verge asked questions about it.
Key facts
The Meta AI app first launched in April 2025 with its focus on a public “Discover” feed that showed AI-generated images and conversations from other users (who frequently seemed unaware that they
The standalone Meta AI app now has a “For You” section that populates a list of clickbait-style stories for you to read
Meta said it would pull the feature after The Verge asked questions about it
The AI-generated text read like puffy filler, offering little substance beyond repeatedly restating the premise of the prompt
Summary
The standalone Meta AI app now has a “For You” section that populates a list of clickbait-style stories for you to read. The Meta AI app first launched in April 2025 with its focus on a public “Discover” feed that showed AI-generated images and conversations from other users (who frequently seemed unaware that they were being made public). When targeting me, a reporter based in London, the prompts were aggressively British, involving topics like tea, manners, pubs, royals, football, sorry, soccer, and, naturally, the art of queuing. Their colleague, meanwhile, appears to have been placed firmly within the luxury watch aficionado bracket by the algorithm.