Thai Cabinet to discuss World Cup 2026 broadcast deal

BANGKOK — 11 May 2026, Thailand’s Cabinet is expected to hold urgent discussions on Tuesday over securing broadcasting rights for the 2026 FIFA World Cup, amid hopes that Thai viewers will again be able to watch the tournament free of charge.

A Government House source said the issue would be raised during the Cabinet meeting on 12 May because of tight deadlines surrounding negotiations for rights from world football governing body FIFA.

The 2026 World Cup is scheduled to take place from 11 June to 19 July 2026 across the United States, Canada and Mexico.

According to the source, the government considers the matter urgent as it aims to ensure public access to the global football tournament without subscription costs.

Officials said the policy is intended to provide entertainment for the public while also encouraging young people to take an interest in sport and healthy lifestyles.

Prime Minister and Interior Minister Anutin Charnvirakul previously said the government was trying to achieve the best possible outcome regarding the broadcasts, although the state could not directly purchase the rights itself and would instead seek cooperation with private-sector partners.

Last week, Anutin also discussed the issue with the chairman of Thailand’s National Broadcasting and Telecommunications Commission (NBTC), with further clarity expected after Tuesday’s Cabinet meeting.